Rolex designs employs visionary technological processes in the creation of its watches. Watch making uses a traditional touch, where human touch is essential.
All these creative efforts are essentially a Team effort, with the collaboration of Designers, jewelers, stone setters as well as other experts.
According to the Rolex Website:
The history of Rolex is inextricably linked to the visionary spirit of Hans Wilsdorf, its founder.
In 1905, at the age of 24, Hans Wilsdorf founded a company in London specialising in the distribution of timepieces. He began to dream of a watch worn on the wrist. Wristwatches were not very precise at the time, but Hans Wilsdorf foresaw that they could become not
only elegant, but also reliable.
Now you know why Rolex Watchers are so expensive!!!